Christian Dior

The beginnings of Dior

It was after the Second World War, in 1947, that Christian Dior founded his own house and produced his first collection. Very quickly, his style was synonymous with renewal and integrated wonderfully into the desire for change that was omnipresent in France after long years of conflict. Thus, Christian Dior was quickly synonymous with elegance and lightness, presenting ample skirts, figure 8 silhouettes and a unique style called New Look. However, beyond couture, perfume quickly imposed itself on Christian Dior as the ultimate element to perfect an outfit. This is how he developed, in 1947, the famous Miss Dior. This further contributed to strengthening the reputation of the Dior house. What is more, Christian Dior turned out to be a very talented manager. Thus, in barely 10 years, he raised his company to the highest peak and installed it in some fifteen countries. Likewise, Christian Dior developed a very innovative advertising policy for his time, which further helped to make people talk about him. Moreover, after many years of success, the arrival of John Galliano within the group brought new life to it. This designer gave a real glamorous and revolutionary boost to the Dior brand, at the same time boosting its turnover.

The fame of Dior today

The Maison Dior owes its notoriety to many factors. On the one hand, Christian Dior has always surrounded himself with emblematic and perfectionist designers, endowed with undeniable artistic talents associated with an exacerbated sense of business. What is more, Dior has always known how to distinguish itself through its fruitful collaborations with multiple artists in remarkable advertising campaigns. Thus, the Dior offer has grown considerably, now appearing as much in the world of fashion as in that of perfumes, cosmetics, watchmaking and jewelry. Dior is now synonymous with excellence around the world and many of their fragrances have become true legends. Thus, whether it is Eau Sauvage, the first Dior perfume for men created in 1966, Poison, launched in 1985 or J’Adore in 1999, each of these juices has marked its time. They have become icons of perfumery and are today considered to be timeless. Dior is undoubtedly one of the brands that best expresses what French luxury is today. It is both fairly classic while demonstrating an innovative spirit and over the decades has imposed its ideal of elegance and glamor on the whole planet.

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Dior signs a new Poison fragrance: Pure Poison
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Miss Dior Rose N 'Roses: The smell of a field of flowers in a Dior bottle
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Miss Dior Blooming Bouquet: A tribute to the powerful love story between Dior and his favorite rose ...
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The fragrance of Miss Dior Absolutely Blooming
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The very masculine flavor of the new Annayake fragrance
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Miss Dior Original: A green chypre that brings a breath of freshness to the post-war period ...
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Miss Dior: Elegance and insolence of a perfume created in… 1947!
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The iconic Miss Dioir Chérie perfume
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Joy the new great feminine perfume Dior
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J'adore Voile de parfum: When the Tuscan iris plays the star of "J'adore"!
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"J'adore Touche de Parfum": Create your own "J'adore" ...
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J'adore l'Or: When a classic is dressed in precious flowers from Grasse
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J'adore L'Absolu: Exceptional raw materials for an iconic fragrance!
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J'Adore Infinissime, Dior endlessly reinvents the floral scent of its cult perfume
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J'adore: A mythical perfume between modernities and traditions of a great house
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A hypnotic poison to take everywhere
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Dior and its Hypnotic Poison fragrance
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The feminine fragrance Diorissimo by Dior
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The perfume Dior Addict by Christian Dior
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Belle de Jour from the Dior fragrance collection
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The beginnings of Dior

It was after the Second World War, in 1947, that Christian Dior founded his own house and produced his first collection. Very quickly, his style was synonymous with renewal and integrated wonderfully into the desire for change that was omnipresent in France after long years of conflict. Thus, Christian Dior was quickly synonymous with elegance and lightness, presenting ample skirts, figure 8 silhouettes and a unique style called New Look. However, beyond couture, perfume quickly imposed itself on Christian Dior as the ultimate element to perfect an outfit. This is how he developed, in 1947, the famous Miss Dior. This further contributed to strengthening the reputation of the Dior house. What is more, Christian Dior turned out to be a very talented manager. Thus, in barely 10 years, he raised his company to the highest peak and installed it in some fifteen countries. Likewise, Christian Dior developed a very innovative advertising policy for his time, which further helped to make people talk about him. Moreover, after many years of success, the arrival of John Galliano within the group brought new life to it. This designer gave a real glamorous and revolutionary boost to the Dior brand, at the same time boosting its turnover.

The fame of Dior today

The Maison Dior owes its notoriety to many factors. On the one hand, Christian Dior has always surrounded himself with emblematic and perfectionist designers, endowed with undeniable artistic talents associated with an exacerbated sense of business. What is more, Dior has always known how to distinguish itself through its fruitful collaborations with multiple artists in remarkable advertising campaigns. Thus, the Dior offer has grown considerably, now appearing as much in the world of fashion as in that of perfumes, cosmetics, watchmaking and jewelry. Dior is now synonymous with excellence around the world and many of their fragrances have become true legends. Thus, whether it is Eau Sauvage, the first Dior perfume for men created in 1966, Poison, launched in 1985 or J’Adore in 1999, each of these juices has marked its time. They have become icons of perfumery and are today considered to be timeless. Dior is undoubtedly one of the brands that best expresses what French luxury is today. It is both fairly classic while demonstrating an innovative spirit and over the decades has imposed its ideal of elegance and glamor on the whole planet.

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